Increase sales and marketing conversion rates by finding the right balance between simplicity and complexity in B2B messaging
Sales and marketing personalization missing the mark? That’s because “personalized” content is trash and contextualized content is cash.
A research report on product marketing messaging operations from interviews with product marketing professionals in the B2B software industry.
AI that uses your brand and product messaging to ensure you can quickly create on-message AI content for sales and marketing.
Is AI for B2B sales and marketing content the next marketing automation frontier? Maybe, but it certainly needs human input to be effective.